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Industry Insights

The Power of Research

The power of research
Industry Insights
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The power of research

Being able to quote independent research to support your business’s market position or lead opinion in a sector is an invaluable PR tool. The results of properly conducted research can create unique content and stands you apart from your competitors, so what are you waiting for? Three steps to great results Having identified that commissioning…

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How To

Writing a winning award entry

Recipe for success – writing a winning award entry
How To
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Recipe for success – writing a winning award entry

Winning awards makes great PR. It is good for morale and good for business. If you’ve never thought your business was the type to win awards, think again. You don’t even have to be a big player with satellite offices around the world, you just have to know the recipe for writing an entry that…

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Industry Insights

Getting journalists on board

Getting journalists on board
Industry Insights
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Getting journalists on board

By Anne Bruce When it works, the relationship between a journalist and the PR is a win-win-win. The PR wants to get its client’s latest story published. It’s a good one. The journalist needs some information on that very topic, on a deadline, they’re grateful the PR can provide it, and on time. Even better,…

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Guests of SHC

Global PR?

Global PR? Works best when networked!
Guests of SHC
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Global PR? Works best when networked!

We are proud to be SHC’s partner agency in Germany and look forward to many more exciting projects together.

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How To

Going global...

Going global with international partners
How To
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Going global with international partners

Suzanne Howe, founder and CEO of PR, Marketing and Communications Agency, SHC, talks about its recent appointment of international partners to help clients reach a wider audience.

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How To

The power of pictures

The power of pictures
How To
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The power of pictures

Suzanne Howe explains the importance of commissioning great photography to support PR, marketing and social media campaigns.

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How To

How to plan a successful PR event

How to plan a successful PR event
How To
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How to plan a successful PR event

With workers returning to offices, shoppers to high streets and ravers to festivals, things are starting to feel normal again. As the industry works to deliver engaging campaigns, one key tactic is returning to PR strategies… events. It is estimated that the cancellation of events due the pandemic has resulted in an £8.6 billion loss…

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