Topic SHC Life

SHC Life

AI and PR – our commitment

AI and PR – our commitment
SHC Life
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AI and PR – our commitment

Artificial Intelligence (AI) is steadily changing the way that organisations create, access, analyse and distribute information – and we are increasingly being asked about the impact and benefits of AI in our work. For businesses and their communications teams, AI presents both an opportunity and a challenge. AI can now research, analyse, draft, adapt and…

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SHC Life

AI – the new industrial revolution

AI – the new industrial revolution
SHC Life
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AI – the new industrial revolution

SHC Senior Consultant Bill Bruce considers the impact of artificial intelligence Artificial intelligence, or as Donald Trump recently prefers to call it: ‘superintelligence’, is everywhere, quietly working behind the scenes in the apps, devices, and services we use every day. Clients see AI as a great time and cost saving tool, and so do we…

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