By Louise Aston There has never been a better time for employers to lead from the front on mental health issues, says Business in the Community’s Louise Aston, on the publication of the third annual mental health at work survey. It’s an exciting time for mental health. We’ve reached an unprecedented tipping point of public…
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By Gavin B Harris It’s Thesaurus Day today to coincide with the birthday of Peter Mark Roget, who published the first ever thesaurus in 1852. The word thesaurus is the Latin version of the Greek word for treasure. Thus a thesaurus is a priceless tool for all writers, especially those who want to write in…
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PR is a vital part of the marketing mix, and for many people, this is what they think marketing is all about (plus a bit of paid-for advertising too perhaps). However, PR is just one aspect of the complex and ever-evolving discipline that is marketing. To clarify, the Chartered Institute of Public Relations defines PR…
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Andy Janes from Muntons PLC guest blogs about what PR means to him and the role it plays in their award-winning malt business, www.muntons.com. It’s funny how a term can become either misunderstood or misused, even something as simple as the two-letter acronym ‘PR’. I found myself talking to a business colleague about some of…
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